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Fathom Analytics is a privacy-focused, easy-to-use alternative to Google Analytics. It offers insightful analytics without compromising user privacy or compliance with regulations like GDPR and CCPA. Designed to be lightweight and fast, Fathom ensures your website's performance remains optimal while providing accurate and real-time data insights.
- Privacy-First: Complies with GDPR, CCPA, and other privacy laws without using cookies or intrusive tracking methods.
- Ease of Use: Single line of code integration compatible with any website, CMS, or framework.
- Real-Time Analytics: Provides accurate, real-time data by blocking bots, scrapers, and spam traffic.
- Forever Data Retention: Retain data indefinitely, allowing for long-term insights and historical analysis.
- Event Tracking: Custom events to track user interactions like sign-ups and sales, optimizing your campaigns.
- Email Reports: Receive weekly or monthly email reports to monitor metrics without logging in.
- SEO Friendly: Lightweight script ensures no negative impact on SEO rankings.
- Scalable: Handles traffic spikes effortlessly, ensuring consistent analytics performance.
- Developer-Friendly API: Easy-to-use API for seamless integration with various tools and tech stacks.
Fathom Analytics is trusted by thousands of companies, including Fortune 100s and government organizations, for its simplicity, accuracy, and privacy-first approach. It is a reliable Google Analytics alternative designed to make web analytics straightforward and respectful of user privacy.
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